The network's attempt to revive the primetime variety show failed to draw an audience Wednesday night, tying for the evening’s lowest-rated program.
A mere 5 million viewers tuned in for the 8 p.m. premiere of “Rosie Live,” with the program earning a 1.2 preliminary adults 18-49 rating. The telecast matched ABC’s recently canceled “Pushing Daisies” as the night's lowest-rated program on a major broadcast network.
NBC had high hopes for the special and planned to expand the program into a series should viewers re-embrace the decades-old variety format. Other networks, too, were watching closely since several are developing variety shows of their own.
Thursday, November 27, 2008
That headline may be the understatement of the year. I managed to stomach a few minutes of it in the same spirit one is compelled to gawk at a major car wreck, it was positively awful.
Posted by traderrob at 4:22 AM